Babalua Overview
Babalua is a prestigious and innovative marketing agency based in the vibrant city of Madrid, Spain. Established in 2007, Babalua has solidified its reputation as a leader in the industry, offering a ... Read More
Services
86 services offered by BabaluaReviews
7 reviews for BabaluaServicio de agencia creativa anual para la creación de key visuals según hitos de la temporada, adaptaciones, así como cualquier pieza creativa para formatos on y offline del sector ocio. Creatividad, flexibilidad, escucha y ayuda.
Actualizar la página Web haciéndola más intuitiva y atractiva. Innovadora, proactiva y muy abierta a propuestas y sugerencias para plasmar su trabajo
Necesitábamos crear una web original, diseñar merchandising, diseños web, organización de eventos, producción de vídeo corporativo, spots, cuñas de radio... Es gente súper profesional y simpática que nos ha hecho la vida fácil. Babalua rocks!
Confiamos en Babalua todo tipo de comunicación, desde campañas a eventos corporativos. Muy profesionales, puntuales, detallistas y siempre con un enfoque estratégico detrás de cada creatividad y cada acción. Siempre se ajustan al presupuesto con grandes resultados. undefined
Hemos trabajado en varias ocasiones con Babalua, y la experiencia no ha podido ser mejor. Muy profesionales, serios, se adaptan a tus necesidades... Volveremos a trabajar con ellos seguro. undefined
La Agencia Babalua se ha convertido en un proveedor habitual para el área de comunicación de Endesa. Tras participar en las diferentes licitaciones, sus presupuestos competitivos y sobre todo la calidad de sus trabajos y la flexibilidad y cercanía con el cliente le han permitido la adjudicación de varios contratos en proyectos muy diversos, relacionados con la comunicación interna, pero también en la identificación corporativa de instalaciones o en campañas más complejas, globales y estratégicas de comunicación, dentro de Endesa. Sus planteamientos suelen entender rápida y eficazmente las nece... Read More
Una de las mejores agencias con las que Grupo Oter ha trabajado tanto para organizar cualquier tipo de evento como para servir de apoyo tecnológico via creación de web o diseños de campañas. Grandes profesionales con los que contamos habitualmente . undefined
Portfolio
10 projects performed by Babalua
The CAMPAÑA HALLOWEEN project is a marketing campaign aimed at promoting Halloween-themed products and events. It includes advertising and social media services to reach a wide audience and create buzz around the holiday.

The Campaña alianza DHL Y CONFORAMA project is a partnership between DHL and Conforama aimed at providing customers with a seamless and efficient delivery experience for their furniture purchases.

The project ESTRATEGIA DE CONTENIDO + BRANDED CONTENT focuses on creating a comprehensive content strategy that aligns with the brand's values and goals. By incorporating branded content, the project aims to enhance brand visibility and engagement with the target audience.

The Campaña estratégica corporativa: PLÁSTICOS ZERO project focuses on developing a strategic corporate campaign to promote the reduction of plastic usage within the company.

El Corte Inglés is a Spanish retail company that offers a wide range of products such as clothing, electronics, home goods, and groceries. With over 90 years of history, El Corte Inglés has become a household name in Spain and is known for its high-quality products and excellent customer service.

SPOT AUARA - Lanzamiento de Planet Drinks is a project aimed at launching a new line of innovative and sustainable beverages. The goal is to create a brand that not only offers refreshing drinks but also promotes environmental awareness and social responsibility.

The Campaña Centros Comerciales project is a comprehensive advertising and promotional campaign aimed at increasing foot traffic and sales for various shopping centers. The project includes a variety of marketing strategies to attract shoppers and create a buzz around the participating malls.

Our UX/UI project focuses on creating user-friendly and visually appealing interfaces for websites and applications. We aim to enhance user experience through intuitive design and smooth navigation.

PLV El Corte Inglés is a project focused on creating impactful advertising and marketing campaigns for the renowned retail giant El Corte Inglés. With a dedicated team of professionals, we strive to bring innovative solutions and engaging content to the brand's audience.

Klepierre Top Brand Experiences 2017 is a project aimed at creating unique and memorable experiences for top brands within the Klepierre portfolio. The project focuses on showcasing the brands in a way that resonates with the target audience and drives engagement and loyalty.

El Corte Inglés
by Babalua
Description
El Corte Inglés is a Spanish retail company that offers a wide range of products such as clothing, electronics, home goods, and groceries. With over 90 years of history, El Corte Inglés has become a household name in Spain and is known for its high-quality products and excellent customer service.
Challenge
One of the challenges that El Corte Inglés faced was adapting to the changing retail landscape and increasing competition from online retailers. The company needed to find a way to stay relevant and continue to attract customers to its physical stores.
Another challenge was streamlining its operations and improving efficiency to remain competitive in the market while maintaining its reputation for quality and service.
Furthermore, El Corte Inglés needed to find new ways to connect with younger consumers and appeal to a more diverse customer base in order to continue to grow and expand its market share.
Solution
To address these challenges, El Corte Inglés implemented a digital transformation strategy that included upgrading its online platform, enhancing its mobile app, and implementing new technologies to improve the customer experience both online and in-store.
The company also focused on expanding its product offerings and partnering with popular brands to attract new customers and retain existing ones. Additionally, El Corte Inglés invested in training its employees to provide exceptional service and personalized recommendations to customers.
Furthermore, El Corte Inglés launched marketing campaigns targeting younger demographics and made efforts to create a more inclusive shopping environment to appeal to a wider range of consumers.
Impact
As a result of these initiatives, El Corte Inglés has seen an increase in online sales and foot traffic in its stores, leading to higher revenue and market share. The company's efforts to improve efficiency and customer service have also led to higher customer satisfaction and loyalty.
By expanding its product offerings and reaching out to new demographics, El Corte Inglés has been able to stay competitive in the retail market and position itself for future growth. Overall, the company's digital transformation has helped it adapt to the changing retail landscape and continue to thrive in a competitive market.
El Corte Inglés' focus on innovation, customer satisfaction, and inclusivity has solidified its position as a leading retail company in Spain and a trusted name among consumers.