MO&JO Overview
MO&JO is a dynamic and innovative advertising agency based in the bustling city of Lille, France. Founded in 2016, MO&JO offers a wide range of services to help businesses thrive in the digital age. F... Read More
$10 – $49 number of employees
$150/hr - $199/hr hourly rate
$5,000 - $9,999 minimal budget
2016 year founded
Services
36 services offered by MO&JO
Advertising
Branding
Copywriting
Design
Full-Service
Advertising Campaign
Digital Branding
Corporate Identity
Community Management
Community Building
Digital Marketing
Traffic Acquisition
Email Marketing
Direct Mailing
Marketing
Marketing Automation
Media
Online Advertising
Pay-Per-Click
Facebook Ads
LinkedIn Ads
Display Advertising
Paid Media
Digital Advertising
Outdoor Advertising
Billboard Design
Social Media
Animation
Greetings Cards
Mockup Design
Print Design
Ecommerce
Web Analytics
Data Reporting
Web Strategy
CRM ConsultingReviews
3 reviews for MO&JORelationnel : 5/5 Supports proposés et Suivi : 4/5 Résultats obtenus : 5/5 Bilan élaboré : 5/5 NPS : 10/10 "Agence conseil réactive, digitale et investie. MO&JO cherche à co-construire une stratégie gagnante avec ses clients." undefined
Relationnel : 5/5 Supports proposés et Suivi : 5/5 Résultats : 5/5 Bilan : 5/5 NPS : 10/10 "Rapide et Efficace" undefined
Relationnel : 4/5 Supports proposés et suivi : 4/5 Résultats obtenus : 4/5 Bilan réalisé : 5/5 NPS : 8/10 "Une agence à taille humaine qui aborde les sujets de manière très professionnelle et transverse." undefined
Portfolio
10 projects performed by MO&JO
The project "Création d'une plateforme de marque - Illicado" involves the development of a brand platform for Illicado, a leading gift card provider in France. The platform aims to enhance the brand's online presence and streamline the user experience for customers.
The Campagne de collecte & web to store - BZB project is a fundraising campaign aimed at collecting donations and promoting online sales for a specific cause or organization.
The project "Stratégie d'acquisition orientée branding - Tediber" focuses on developing a brand-oriented acquisition strategy for Tediber, a company in the bedding industry. The goal is to increase brand awareness and customer loyalty through targeted marketing efforts.
The Campagne Trafic et Acquisition project for Caroll focuses on driving traffic and acquiring new customers through strategic marketing efforts.
The Campagne de notoriété nouveau produit - Cybex project focuses on raising awareness for a new product by Cybex. The goal is to create a buzz around the product and generate interest among the target audience.
The Campagne collecte de leads - Shiseido project is a lead collection campaign focused on generating new leads for Shiseido through targeted email marketing efforts.
Stratégie Full Funnel - McCover is a project focused on optimizing the full customer journey, from awareness to conversion, for the McCover brand. The project aims to increase brand visibility, engagement, and ultimately, sales through a comprehensive online advertising strategy.
The project "Lancement d'un concept - O2Feel x Roland Garros" is a collaboration between O2Feel and Roland Garros to launch a new concept related to electric bicycles during the Roland Garros tennis tournament.
Lancement d'un nouveau concept - Le Fourgon is an innovative project aimed at introducing a new concept in the market. The project focuses on providing a unique experience to customers through a mobile food truck.
The Activation multi-leviers - Oxelo project by Décathlon focuses on leveraging various marketing channels to promote the Oxelo brand. This project aims to increase brand awareness and drive sales for the Oxelo product line.
Stratégie Full Funnel - McCover
by MO&JODescription
Stratégie Full Funnel - McCover is a project focused on optimizing the full customer journey, from awareness to conversion, for the McCover brand. The project aims to increase brand visibility, engagement, and ultimately, sales through a comprehensive online advertising strategy.
Challenge
The main challenge faced by the McCover brand is the lack of a cohesive online advertising strategy that targets customers at every stage of the sales funnel. Without a clear plan in place, the brand is missing out on potential leads and sales opportunities.
Another challenge is the competition in the market, with many other brands vying for the attention of the same target audience. Without a solid advertising strategy, McCover risks getting lost in the noise.
Additionally, the brand may be struggling to accurately track and measure the effectiveness of their current advertising efforts, making it difficult to optimize and improve their campaigns.
Solution
The solution proposed for the McCover brand is a full funnel advertising strategy that targets customers at every stage of their journey, from awareness to consideration to conversion. By using a combination of paid social media, display advertising, and search engine marketing, we can reach customers where they are most likely to engage with the brand.
By tracking key metrics and analyzing data, we can optimize campaigns in real-time to ensure maximum ROI. This data-driven approach will also allow us to continually refine our strategy and adapt to changing market conditions.
Through A/B testing, audience segmentation, and personalized messaging, we can create a tailored advertising experience that resonates with the target audience and drives them towards conversion.
Impact
By implementing a comprehensive online advertising strategy, we expect to see a significant increase in brand visibility, engagement, and ultimately, sales for the McCover brand. The full funnel approach will ensure that we are reaching customers at every stage of their journey, leading to a higher conversion rate and improved ROI.
By tracking key metrics and analyzing data, we will be able to measure the impact of our campaigns and make informed decisions about future advertising efforts. This data-driven approach will allow us to continually optimize and improve our strategy, driving even greater results for the McCover brand.
Overall, the Stratégie Full Funnel - McCover project has the potential to revolutionize the way the brand approaches online advertising, leading to long-term success and growth in the competitive market.