VOSKHOD AGENCY Overview
Voskhod Agency is a leading advertising and social media agency based in Riga, Latvia. Established in 1996, we have a proven track record of delivering innovative and effective marketing solutions for... Read More
Services
12 services offered by VOSKHOD AGENCYReviews
0 reviews for VOSKHOD AGENCYPortfolio
7 projects performed by VOSKHOD AGENCY
Entrepreneured In the Head is a project that aims to support aspiring entrepreneurs in developing and launching their business ideas. Through a series of workshops, mentorship programs, and networking events, participants are guided through the process of turning their ideas into viable businesses.

Ural Music Night is a music festival celebrating local talent in the Ural region of Russia. The event showcases a diverse range of musical genres and brings together musicians, artists, and music enthusiasts from the area.

The Graphic animated commercial for GlobalUniversities project is aimed at promoting various international universities through visually appealing and engaging animations. The commercial will showcase the unique offerings and benefits of each university to attract potential students from around the world.

Osom Finance is a cutting-edge financial technology project that aims to revolutionize the way people manage their money and investments. By utilizing blockchain technology and advanced algorithms, Osom Finance provides a user-friendly platform for individuals to track, analyze, and optimize their financial portfolios.

New Bosch’s subbrand is a project aimed at creating a specialized line of products within the Bosch brand that caters to a specific niche market. This subbrand will offer unique and innovative solutions to meet the needs of customers in that market segment.

The Forte Femme campaign is a marketing initiative launched by Forte bank to empower women in the financial sector. The campaign aims to raise awareness about financial literacy and promote gender equality in banking and finance.

Our project for TV Rain involves creating a digital campaign to promote the channel's content and engage with their audience online.

New Bosch’s subbrand
by VOSKHOD AGENCY
Description
New Bosch’s subbrand is a project aimed at creating a specialized line of products within the Bosch brand that caters to a specific niche market. This subbrand will offer unique and innovative solutions to meet the needs of customers in that market segment.
Challenge
One of the main challenges of launching a new subbrand is establishing brand recognition and differentiation from the parent brand. It is important to clearly define the target audience and develop a marketing strategy that effectively communicates the value proposition of the subbrand.
Another challenge is ensuring that the new subbrand aligns with the overall brand identity of Bosch while also offering something unique and compelling to customers in the niche market.
Additionally, competing with established brands in the niche market and gaining market share will be a key challenge for the new subbrand.
Solution
The solution for these challenges involves creating a strong brand identity for the subbrand that resonates with the target audience and effectively communicates the value proposition of the products. This will involve developing a comprehensive marketing strategy that includes advertising and online advertising to reach potential customers.
By focusing on innovation and quality, the new subbrand can differentiate itself from competitors and establish a strong presence in the niche market. Collaborating with influencers and utilizing social media platforms can also help increase brand awareness and drive sales.
Regularly monitoring and analyzing the impact of advertising campaigns will be crucial in optimizing marketing efforts and maximizing the impact of the subbrand in the market.
Impact
The launch of the new subbrand will not only expand the product offerings of Bosch but also increase brand visibility and market share in the niche market. By successfully establishing the subbrand as a leader in innovation and quality, Bosch can further solidify its reputation as a trusted and reliable brand.
The advertising and online advertising efforts will help drive brand recognition and sales, ultimately leading to increased revenue and growth opportunities for the company. Overall, the new subbrand has the potential to make a significant impact on Bosch’s market presence and profitability.

