AREA 17 — Paris Overview
AREA 17 is a leading digital agency based in the vibrant city of Paris, France. Established in 2002, the company has grown to become a trusted partner for businesses looking to enhance their online pr... Read More
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5 projects performed by AREA 17 — Paris
The Van Cleef & Arpels Poetic Astronomy website is a unique platform that showcases the brand's exquisite collection of celestial-inspired jewelry pieces. Designed to transport visitors to a world of wonder and beauty, the website features stunning visuals and immersive storytelling.

Accor Live is a dynamic website designed to provide users with an interactive platform to discover and book accommodations at various hotels and resorts around the world. The website offers a user-friendly interface that allows visitors to browse through a wide range of options and make reservations with ease.

The International Energy Agency (IEA) brand & website project aims to revamp and modernize the visual identity and online presence of the organization. The IEA is an autonomous agency within the framework of the Organisation for Economic Co-operation and Development (OECD) that works to ensure reliable, affordable, and clean energy for its member countries.

The Fondation Louis Vuitton website is a platform dedicated to showcasing the cultural programs and exhibitions organized by the foundation. It serves as a hub for art enthusiasts and visitors to explore the diverse range of artists and events supported by the foundation.

The Opéra de Paris website is an online platform dedicated to showcasing the world-renowned performances and events hosted by the prestigious Paris Opera House. Visitors can explore upcoming shows, purchase tickets, and learn more about the history and artistic heritage of this iconic institution.

Van Cleef & Arpels Poetic Astronomy website
by AREA 17 — Paris
Description
The Van Cleef & Arpels Poetic Astronomy website is a unique platform that showcases the brand's exquisite collection of celestial-inspired jewelry pieces. Designed to transport visitors to a world of wonder and beauty, the website features stunning visuals and immersive storytelling.
Challenge
One of the main challenges faced by the project was how to effectively convey the intricate details and craftsmanship of each jewelry piece in a digital format. Additionally, creating a seamless user experience that captures the essence of Van Cleef & Arpels' Poetic Astronomy collection posed a creative challenge.
Solution
To address these challenges, the team behind the website focused on creating a visually captivating design that highlights the beauty of each jewelry piece. They also incorporated interactive elements and engaging content to provide visitors with a rich and immersive experience. Additionally, the website features detailed descriptions and behind-the-scenes insights to give users a deeper understanding of the collection.
Impact
The Van Cleef & Arpels Poetic Astronomy website has had a significant impact on the brand's online presence, attracting a wider audience and showcasing the craftsmanship and artistry of the collection. By creating a digital platform that brings the beauty of the Poetic Astronomy collection to life, the website has helped to strengthen Van Cleef & Arpels' reputation as a leader in luxury jewelry design.
