Capsule Studio Overview
Capsule Studio is a cutting-edge creative agency based in the heart of Paris, France. Established in 2016, we specialize in providing a wide range of services including advertising, marketing, video p... Read More
Services
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5 projects performed by Capsule Studio
The Farming Simulator 19 - E3 Trailer is a captivating video showcasing the latest installment of the popular farming simulation game. The trailer provides a glimpse into the immersive world of virtual farming, highlighting the realistic graphics and diverse gameplay features that players can expect.

Qatar Financial Centre is a leading financial hub in the Middle East region, offering a platform for companies to operate in a tax-efficient environment. With a focus on attracting international businesses, QFC provides a wide range of financial services and resources to support companies of all sizes.

McDonald's - Enjoy the Now is a project aimed at enhancing the overall customer experience at McDonald's restaurants. By integrating 3D technology, the project seeks to create a more engaging and interactive environment for customers to enjoy their meals.

The Surge - Trailer & Cinematics project is a visually stunning production that showcases the latest in 3D animation technology. The goal of this project is to create dynamic and engaging trailers and cinematics that captivate audiences and leave a lasting impression.

AG Insurance - Bears & Ostrich is a creative project that focuses on advertising, video production, and 3D services. The project combines innovative storytelling with high-quality visuals to create engaging content for clients.

McDonald's - Enjoy the Now
by Capsule Studio
Description
McDonald's - Enjoy the Now is a project aimed at enhancing the overall customer experience at McDonald's restaurants. By integrating 3D technology, the project seeks to create a more engaging and interactive environment for customers to enjoy their meals.
Challenge
One of the main challenges faced by McDonald's was finding a way to constantly innovate and stay ahead of the competition in the fast-food industry. Additionally, they needed to find a way to appeal to younger, tech-savvy customers who are always looking for new and exciting experiences.
Solution
The solution to these challenges was to implement 3D technology in McDonald's restaurants. This technology allows customers to interact with virtual elements while dining, creating a unique and memorable experience. By embracing this innovative approach, McDonald's is able to differentiate itself and attract a new customer base.
Impact
Since the implementation of McDonald's - Enjoy the Now project, customer satisfaction and engagement have increased significantly. The interactive 3D experience has helped McDonald's to build brand loyalty and attract new customers. Overall, the project has been a success in enhancing the overall dining experience at McDonald's restaurants.

