DelPaso Marketing Group Overview
DelPaso Marketing Group is a leading marketing agency located in the vibrant city of Puerto Vallarta, Mexico. Established in 2009, our team of experienced professionals is dedicated to providing top-n... Read More
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3 projects performed by DelPaso Marketing Group
The Estrategia Nacional de Medios CPTM - Colima project is aimed at promoting the tourism and cultural attractions of the state of Colima through various media channels.

Desarrollo de marca Indio Adventures is a project focused on developing the brand identity of a adventure tourism company based in Mexico. The company offers a variety of outdoor activities such as hiking, camping, and zip-lining in the beautiful natural landscapes of the country.

The Luxury Estate Marketing Video project is a high-end video production and photography service that caters to luxury real estate properties. Our team specializes in creating stunning visual content that showcases the unique features and beauty of each estate.

Estrategia Nacional de Medios CPTM - Colima
by DelPaso Marketing Group
Description
The Estrategia Nacional de Medios CPTM - Colima project is aimed at promoting the tourism and cultural attractions of the state of Colima through various media channels.
The project focuses on leveraging advertising, video production, and photography to showcase the beauty and unique offerings of Colima to a wider audience.
Through strategic media planning and creative content creation, the project aims to increase tourism and boost the local economy.
Challenge
One of the main challenges of the project is to compete with other tourist destinations and attract attention to the lesser-known state of Colima.
Another challenge is to effectively convey the essence and appeal of Colima's attractions through various media channels, reaching the target audience effectively.
Additionally, the project must overcome any negative perceptions or misconceptions about Colima to encourage more visitors to explore the region.
Solution
The project addresses these challenges by strategically planning advertising campaigns that highlight the unique selling points of Colima.
Through creative video production and photography, the project showcases the natural beauty, cultural heritage, and recreational activities available in Colima.
By utilizing engaging and visually appealing content, the project aims to capture the attention and interest of potential visitors and inspire them to visit Colima.
Impact
The Estrategia Nacional de Medios CPTM - Colima project has had a positive impact on the local tourism industry, increasing visitor numbers and generating economic growth.
The project has also helped to raise awareness of Colima as a desirable and vibrant destination, attracting more tourists and boosting the local economy.
Through effective advertising, video production, and photography, the project has successfully promoted Colima as a must-visit destination for travelers seeking unique experiences.

