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Express ddb is a premier advertising agency based in Nairobi, Kenya. Established in 2007, the company has quickly risen to become a leader in the industry, providing top-notch advertising and online a... Read More
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2 projects performed by Express ddb
DT Dobie is a project that focuses on advertising and online advertising services. It aims to help businesses reach a wider audience through strategic marketing campaigns.

The Yana campaign aims to raise awareness about mental health issues and provide support to individuals struggling with their mental well-being. Through various advertising and online advertising efforts, the campaign seeks to destigmatize mental health and encourage open conversations about mental health challenges.

Yana campaign
by Express ddb
Description
The Yana campaign aims to raise awareness about mental health issues and provide support to individuals struggling with their mental well-being. Through various advertising and online advertising efforts, the campaign seeks to destigmatize mental health and encourage open conversations about mental health challenges.
Challenge
One of the main challenges faced by the Yana campaign is the pervasive stigma surrounding mental health, which often prevents individuals from seeking help or talking about their struggles. Additionally, limited resources and access to mental health services can also present obstacles for those in need of support.
Solution
The Yana campaign addresses these challenges by leveraging advertising and online advertising platforms to reach a wide audience and spread awareness about mental health issues. By providing resources, information, and a supportive community, the campaign aims to create a safe space for individuals to seek help and share their experiences.
Impact
Through its efforts, the Yana campaign has made significant strides in destigmatizing mental health and providing support to those in need. The campaign has reached thousands of individuals, sparking important conversations about mental health and connecting people to valuable resources. Ultimately, the impact of the Yana campaign is seen in the positive changes it has brought to the lives of those struggling with mental health challenges.
