Graphic LAB Malaysia Overview
Graphic LAB Malaysia is a premier creative agency located in the bustling city of Kajang, Malaysia. Founded in 2011, we specialize in providing top-notch advertising, content marketing, video producti... Read More
Services
30 services offered by Graphic LAB MalaysiaReviews
1 reviews for Graphic LAB MalaysiaMy company was going through a re-branding phase. We needed an agency to help out with the process and Graphic LAB Malaysia ticked all the check-boxes that we were looking for. The creative team behind our re branding had a keen understanding on what our objective was. They were also very helpful communication wise and kept close to the timetable we created.
Portfolio
7 projects performed by Graphic LAB Malaysia
The Delta Elegance Brand Awareness Campaign aims to increase recognition and visibility of the Delta Elegance brand in the market. Through strategic advertising efforts, the campaign seeks to create a strong brand presence and enhance customer engagement.

The 1Utama Shopping Centre Halloween Event is a highly anticipated annual event that takes place at one of the largest shopping malls in Malaysia. Visitors can expect a spooky and fun-filled experience with various Halloween-themed activities, decorations, and entertainment throughout the mall.

The Habib Jewels Anniversary Campaign is a marketing initiative designed to celebrate the company's milestone anniversary and attract new customers. The campaign will include special promotions, events, and advertising to showcase the brand's history and success over the years.

FELCRA Niaga Sdn. Bhd. Marketing Campaign aims to promote the products and services offered by the company to a wider audience and increase brand awareness. The campaign will utilize various advertising channels to reach potential customers and drive sales.

The TH Properties Sdn. Bhd. Brand Awareness Campaign is a project aimed at increasing visibility and recognition of the company amongst its target audience. Through strategic advertising and compelling copywriting, the campaign seeks to establish a strong brand presence in the market.

The MTDV Collateral Rebranding & MLNB Marketing Campai project aims to revitalize the brand image and marketing strategy for a client in the tech industry. This project will involve updating existing marketing materials and implementing a new online advertising campaign to reach a wider audience.

The DAIKIN Malaysia Brand Awareness Campaign is a marketing initiative aimed at increasing the visibility and recognition of the DAIKIN brand in the Malaysian market. Through strategic advertising and engaging copywriting, the campaign will seek to effectively communicate the unique selling points of DAIKIN products and services to potential customers.

DAIKIN Malaysia Brand Awareness Campaign
by Graphic LAB Malaysia
Description
The DAIKIN Malaysia Brand Awareness Campaign is a marketing initiative aimed at increasing the visibility and recognition of the DAIKIN brand in the Malaysian market. Through strategic advertising and engaging copywriting, the campaign will seek to effectively communicate the unique selling points of DAIKIN products and services to potential customers.
Challenge
One of the main challenges faced by DAIKIN Malaysia is the competition in the crowded air conditioning and HVAC industry. With multiple brands vying for market share, it can be difficult to stand out and capture the attention of consumers. Additionally, there may be a lack of brand recognition or awareness among the target audience.
Solution
The solution lies in a comprehensive brand awareness campaign that leverages advertising channels such as digital, print, and outdoor media to reach a wide audience. Strategic copywriting will ensure that the messaging is compelling and resonates with potential customers, highlighting DAIKIN's unique value proposition and benefits.
Impact
By implementing this Brand Awareness Campaign, DAIKIN Malaysia aims to increase brand recognition, drive customer engagement, and ultimately boost sales. Through effective advertising and persuasive copywriting, the campaign will create a lasting impression on consumers, positioning DAIKIN as a trusted and preferred choice for air conditioning solutions in Malaysia.

