Innate Motion Overview
Innate Motion is a leading advertising, social media, and innovation consulting company located in the vibrant city of Paris, France. Established in 2006, we pride ourselves on our ability to think ou... Read More
Services
13 services offered by Innate MotionReviews
4 reviews for Innate MotionInnateMotion helped us humanizing our target and land in a meaningful purpose for our brand The collaboration and the tools we used during the process. We started the process just before COVID and the agency was able to turn it in an opportunity to connect with consumers and run workshops in a different way.
If you want to do extraordinary things in life, you need to surround yourself with extraordinary people. The Innate Motion team is just that! Any project with them has provided our business with 10 years future-proof thinking. Innate Motion fulfills us with insights, energy and challenges our thinking – they are my (professional) oxygen. undefined
We worked together at 2 different occasion. First to redefine our brand purpose at local level and then in a similar process at global level. In the second process, they also worked on the execution of the new brand identity. Very deep and thorough, starting from the public, very participative to make sure the new brand vision is deeply embedded in the organization.
Innate Motion brought us techniques that can be transferred to all of our employees and beyond; from the way we brand our different business units and products. The process made us feel our human relevance in a way that no words can describe. undefined
Portfolio
10 projects performed by Innate Motion
Lacoste: Keeping tradition alive is a project dedicated to preserving the rich history and heritage of the iconic French brand Lacoste. Through this project, we aim to showcase the timeless elegance and classic designs that have made Lacoste a household name in the world of fashion.

The Helping Magnum liberalize pleasure project aims to assist Magnum, a popular ice cream brand, in expanding their offerings to appeal to a wider audience. By modernizing their product line and marketing strategies, Magnum hopes to attract a more diverse consumer base and increase sales. This project will involve research, analysis, and implementation of innovative ideas to achieve this goal.

The Redefining Masculinity project with Axe aims to challenge traditional ideas of masculinity and promote a more inclusive and diverse understanding of what it means to be a man in today's society.

Our project, Mapping the Future of Mobility for Renault, aims to address the evolving landscape of transportation and how it impacts the automotive industry. We will analyze emerging technologies, consumer trends, and regulatory changes to develop strategies for Renault to stay competitive in the future mobility market.

Essity - Support a movement against stereotypes is a project aimed at challenging and breaking down harmful stereotypes that limit individuals and contribute to inequality. Through awareness campaigns, education, and empowerment initiatives, we seek to create a more inclusive and diverse society where everyone is treated with respect and dignity.

Materialise: humanizing tech is a project aimed at bridging the gap between technology and human-centric design. It focuses on incorporating empathy, inclusivity, and user-centric approaches in the development of tech solutions.

Transforming Bledina from the core is a project aimed at revamping and modernizing the operations of Bledina, a well-known baby food brand. The project focuses on improving efficiency, sustainability, and innovation within the company.

The project "Localizing Sunsilk in South East Asia" aims to customize the popular haircare brand Sunsilk to better suit the needs and preferences of consumers in the diverse South East Asian market.

The project 'Engaging a collective to belief with Ben & Jerry’s' aims to bring together a diverse group of individuals to collectively work towards a common belief or cause. This initiative by Ben & Jerry’s seeks to harness the power of community and collaboration to drive positive change in the world.

Beauty Revolution Movement branding is a project aimed at revolutionizing the beauty industry by promoting inclusivity and diversity. Our mission is to challenge traditional beauty standards and empower individuals of all shapes, sizes, and backgrounds to feel confident and beautiful in their own skin.

Engaging a collective to belief with Ben & Jerry’s
by Innate Motion
Description
The project 'Engaging a collective to belief with Ben & Jerry’s' aims to bring together a diverse group of individuals to collectively work towards a common belief or cause. This initiative by Ben & Jerry’s seeks to harness the power of community and collaboration to drive positive change in the world.
Challenge
One of the main challenges of this project is to get individuals from different backgrounds and beliefs to come together and find common ground. It can be difficult to unite a collective towards a shared vision, especially when there are varying perspectives and opinions involved.
Another challenge is to effectively communicate the values and mission of Ben & Jerry’s to the participants, ensuring that they understand and align with the brand's commitment to social and environmental justice.
Additionally, engaging and sustaining participation from the collective over time presents a challenge, as maintaining momentum and enthusiasm can be a continual effort.
Solution
To address these challenges, the project will focus on fostering open dialogue and creating a safe space for individuals to share their beliefs and perspectives. This will help in building mutual understanding and respect among the collective members.
Implementing interactive and engaging activities, workshops, and events will also be key in keeping the participants motivated and connected to the cause. Providing regular updates and feedback loops will ensure that everyone feels involved and valued in the process.
Furthermore, leveraging social media and other communication channels will help in amplifying the impact of the collective's efforts and reaching a wider audience to inspire change and action.
Impact
By engaging a collective to belief with Ben & Jerry’s, the project aims to create a ripple effect of positive change in communities and beyond. Through collective action and advocacy, the participants will be able to amplify their impact and drive meaningful progress towards social and environmental justice.
The project also aims to strengthen the brand's connection with its audience and build a loyal community of like-minded individuals who share its values and mission. Ultimately, the impact of this initiative will be measured by the tangible outcomes and changes it brings about in society.

