Mirum Belgium Overview
Mirum Belgium is a leading digital agency located in Auderghem, Belgium. With a rich history dating back to 1929, Mirum Belgium has evolved into a dynamic and innovative company at the forefront of th... Read More
$10 – $49 number of employees
$50/hr - $99/hr hourly rate
$20,000 - $29,999 minimal budget
1929 year founded
Services
20 services offered by Mirum Belgium
Advertising
Branding
Copywriting
Video Production
3D
Advertising Campaign
Brand Awareness
Brand Activation
Brand Positioning
Corporate Branding
Brand Strategy
Translation Services
Marketing
Competitive Analysis
Online Advertising
Display Advertising
Digital Advertising
Print
Social Media
Data ConsultingReviews
0 reviews for Mirum BelgiumPortfolio
10 projects performed by Mirum Belgium
ŠKODA - Brand Positioning & Campaign project aims to strengthen the brand's positioning in the market and create a successful advertising campaign to increase brand awareness and sales.
The Iris - Rebranding project aims to revamp and modernize the brand identity of a company, bringing it in line with current market trends and consumer preferences. By updating the logo, color palette, typography, and overall visual aesthetics, the brand will be able to communicate its values and offerings more effectively to its target audience.
Eneloop - Digital Activation is a project aimed at enhancing the online presence and engagement of a brand or product through social media platforms.
Beobank - Rebranding is a project focused on revitalizing and modernizing the brand identity of Beobank, a leading financial institution. The project aims to reposition Beobank in the market, increase brand awareness, and attract a new target demographic.
The VELUX Flat Roof Windows Campaign focuses on promoting the benefits of installing flat roof windows in residential and commercial buildings. These windows are designed to provide natural light, ventilation, and a modern aesthetic to any space.
PEPPER AI is an artificial intelligence project designed to enhance ŠKODA’s customer relationship management (CRM) system. By utilizing advanced data analytics and machine learning algorithms, PEPPER AI aims to optimize customer interactions and improve overall customer satisfaction.
The Bulldog - Social Media activation project aims to help businesses increase their online presence and engagement through strategic social media marketing efforts.
The Saflex and Vanceva Digital marketing eco-system project is a comprehensive solution aimed at enhancing the online presence and visibility of the Saflex and Vanceva brands. This initiative focuses on leveraging digital marketing strategies to reach a wider audience and drive engagement.
The Beobank Loan Campaign is a marketing project aimed at promoting the loan services offered by Beobank to potential customers. This campaign focuses on highlighting the benefits of taking out a loan with Beobank and how it can help individuals achieve their financial goals.
Touche Pas à Ma Pote is a project aimed at raising awareness about the importance of consent and respect in relationships and social interactions. Through various social media platforms, the project seeks to educate individuals on the concept of consent and empower them to stand up against harassment and abuse.
Iris - Rebranding
by Mirum BelgiumDescription
The Iris - Rebranding project aims to revamp and modernize the brand identity of a company, bringing it in line with current market trends and consumer preferences. By updating the logo, color palette, typography, and overall visual aesthetics, the brand will be able to communicate its values and offerings more effectively to its target audience.
Challenge
One of the main challenges of the Iris - Rebranding project is to strike a balance between preserving the existing brand equity and identity while also refreshing and modernizing it. It is crucial to ensure that the new branding resonates with the target audience and reflects the company's values and mission accurately.
Additionally, managing the transition from the old branding to the new one smoothly and effectively, without causing confusion or alienating existing customers, is another key challenge that needs to be addressed.
Furthermore, the rebranding process must be executed within a specified timeline and budget constraints, adding another layer of complexity to the project.
Solution
The Iris - Rebranding project will involve conducting thorough market research and competitor analysis to identify current trends and consumer preferences. This information will inform the development of a new brand identity that is both unique and relevant in the marketplace.
Collaboration with internal stakeholders, such as marketing and design teams, as well as external branding experts, will ensure that the new branding aligns with the company's vision and positioning. Through a series of design iterations and feedback sessions, the rebranding process will be refined and finalized to meet the project goals.
Implementation of the new brand identity across various touchpoints, such as website, social media, packaging, and marketing materials, will help create a cohesive and consistent brand experience for customers and stakeholders.
Impact
The successful rebranding of the company through the Iris project will result in increased brand awareness, customer engagement, and loyalty. The refreshed brand identity will resonate with the target audience, differentiate the company from competitors, and drive business growth and success.
Internally, the rebranding efforts will boost employee morale and pride in the company, fostering a more cohesive and unified organizational culture. Externally, the renewed brand image will attract new customers, partners, and opportunities, leading to a positive impact on the company's reputation and bottom line.
Overall, the Iris - Rebranding project will enhance the company's market position, relevance, and perception, setting the stage for continued success and growth in the future.