Klack Overview
Klack is a cutting-edge advertising and branding agency based in the vibrant city of Ivry-sur-Seine, France. Founded in 2018, Klack offers a full range of services to help businesses establish and ele... Read More
Services
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3 projects performed by Klack
SOUL TRAIN - Chapter one SUPERFLY is a dynamic and innovative advertising project that aims to showcase the latest trends in fashion, music, and culture. Through a series of visually stunning campaigns, this project seeks to capture the essence of the 1970s disco era and bring it to a modern audience.

Do you remember/ {collection capsule} is a project that focuses on capturing nostalgic moments through advertising and photography. The collection capsule features a curated selection of items that evoke memories and emotions from the past.

The Campagne photo marque SAWA project is a photography campaign aimed at promoting the SAWA brand through visually appealing imagery.

SOUL TRAIN - Chapter one SUPERFLY
by Klack
Description
SOUL TRAIN - Chapter one SUPERFLY is a dynamic and innovative advertising project that aims to showcase the latest trends in fashion, music, and culture. Through a series of visually stunning campaigns, this project seeks to capture the essence of the 1970s disco era and bring it to a modern audience.
Challenge
One of the main challenges faced by the SOUL TRAIN project was how to effectively blend retro aesthetics with contemporary advertising techniques. Additionally, capturing the energy and spirit of the disco era while appealing to a diverse audience presented a unique challenge for the team.
Solution
To overcome these challenges, the SOUL TRAIN team conducted extensive research on 1970s fashion, music, and culture to ensure authenticity in their advertising campaigns. They also utilized cutting-edge graphic design and digital marketing strategies to create visually captivating content that resonated with a modern audience.
Impact
The SOUL TRAIN - Chapter one SUPERFLY project had a significant impact on the advertising industry, setting a new standard for creativity and innovation in campaigns. By successfully blending retro aesthetics with modern techniques, the project garnered widespread attention and praise, ultimately leading to increased brand awareness and engagement.

