Mr Fox Overview
Welcome to Mr Fox, your one-stop shop for all your advertising, social media, video production, and photography needs in the beautiful city of Amsterdam, Netherlands. Founded in 2016, our company is d... Read More
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8 projects performed by Mr Fox
PRO Bikegear - Tour de France is a project aimed at promoting PRO Bikegear during the prestigious cycling event, Tour de France. The project focuses on enhancing brand visibility and engagement among cycling enthusiasts and professionals.

TomTom - scooter navigatie is a project aimed at providing navigation solutions specifically tailored for scooter riders. With a user-friendly interface and real-time traffic updates, scooter riders can easily navigate through urban areas and reach their destinations efficiently.

Wanderlux is an outdoor resort project that aims to provide a unique and luxurious experience for nature enthusiasts. Nestled in the heart of picturesque landscapes, Wanderlux offers a perfect blend of adventure and relaxation for its guests.

Arvato Financial Solutions - klantgerichte incasso is a project dedicated to providing customer-oriented debt collection solutions. With a focus on personalized customer service, this project aims to recover outstanding debts while maintaining positive relationships with clients.

SPAR - introductie verse maaltijden is a project aimed at promoting and introducing fresh, ready-to-eat meals to the market. With an emphasis on convenience and quality, SPAR is looking to revolutionize the way people think about pre-packaged food.

PRO Bikegear is a well-known brand in the cycling industry, specializing in high-quality bike components and accessories. The brand has decided to undergo a repositioning strategy to better align with the evolving needs and preferences of their target market.

Arvato Financial Solutions - Subscription Economy focuses on providing financial solutions for businesses operating in the subscription economy. This project aims to help companies manage their subscription-based services more effectively and efficiently.

Shimano - Caring for Your Bike is a project aimed at educating cyclists on the proper maintenance and care of their bicycles. With a focus on promoting longevity and performance, this project provides valuable information on how to keep your bike in top condition.

PRO Bikegear - brand repositioning, campaigns
by Mr Fox
Description
PRO Bikegear is a well-known brand in the cycling industry, specializing in high-quality bike components and accessories. The brand has decided to undergo a repositioning strategy to better align with the evolving needs and preferences of their target market.
Challenge
The challenge for the PRO Bikegear brand was to differentiate itself from competitors in a crowded market, re-establish brand loyalty among existing customers, and attract new customers looking for innovative and reliable bike products.
Solution
Our team developed a comprehensive brand repositioning strategy for PRO Bikegear, including the creation of engaging advertising campaigns, compelling copywriting to communicate the brand's unique value proposition, and stunning photography to showcase their products in action.
Impact
Through our advertising, copywriting, and photography services, we successfully helped PRO Bikegear reposition their brand in the market, increase brand awareness, and drive sales. The new campaigns and messaging resonated with customers, leading to a positive impact on the brand's overall image and reputation.

