POB (Palm Of Babylon) Overview
POB, also known as Palm Of Babylon, is a premier advertising and design agency located in the heart of Iraq, Baghdad. Established in 2012, we have quickly become a leading force in the industry, offer... Read More
Services
50 services offered by POB (Palm Of Babylon)Reviews
1 reviews for POB (Palm Of Babylon)a really successful campaign have been executed in Baghdad the flexibility of the company with the execution process
Portfolio
4 projects performed by POB (Palm Of Babylon)
The MBC Iraq Marketing Campaign aims to promote the MBC brand and services in Iraq through targeted advertising efforts. This campaign will focus on increasing brand awareness and driving customer engagement in the Iraqi market.

The Share A Coke project by Coca Cola is an innovative advertising campaign that allows customers to personalize their soda cans with their names or custom messages. This campaign aims to create a more personalized connection between the brand and its consumers by encouraging them to share a Coke with loved ones.

The Marketing campaign for Samsung aims to promote the latest products and technology innovations offered by the brand to a wider audience. This campaign will focus on showcasing the unique features and benefits of Samsung's products to attract new customers and retain existing ones.

The Marketing campaign for Zain Iraq aims to promote the brand and its services to a wider audience in the region. With a focus on increasing brand awareness and customer engagement, the campaign will leverage various advertising channels to reach the target audience effectively.

Share A Coke (Coca Cola)
by POB (Palm Of Babylon)
Description
The Share A Coke project by Coca Cola is an innovative advertising campaign that allows customers to personalize their soda cans with their names or custom messages. This campaign aims to create a more personalized connection between the brand and its consumers by encouraging them to share a Coke with loved ones.
Challenge
One of the main challenges faced by Coca Cola was finding a way to stand out in a crowded market and create a unique advertising campaign that would resonate with consumers. Additionally, the logistics of producing personalized cans on a large scale posed a challenge for the company.
Solution
To address these challenges, Coca Cola launched the Share A Coke campaign, allowing customers to order personalized cans online or find their names on cans in stores. This personalized approach not only helped Coca Cola differentiate itself from competitors but also created a buzz around the brand.
Impact
The Share A Coke campaign was a huge success for Coca Cola, leading to increased brand engagement and loyalty among consumers. The campaign also generated a significant amount of social media buzz, with customers sharing photos of their personalized cans online, further amplifying the reach of the campaign.

