THE OVAL OFFICE Overview
THE OVAL OFFICE is a premier advertising and marketing agency located in the vibrant city of Antwerp, Belgium. With a focus on providing top-notch services in advertising, content marketing, design, p... Read More
Services
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10 projects performed by THE OVAL OFFICE
Nouveau branding pour Innoviris is a project focused on rebranding and revitalizing the image of Innoviris, a leading innovation agency. The goal is to create a modern and innovative brand identity that better reflects the company's values and mission.

Our project, "We Make People Experience Brands", focuses on creating immersive and impactful experiences for consumers to engage with brands on a deeper level. We believe that connecting emotionally with a brand leads to long-term loyalty and advocacy.

The Belgische avant-première van Nintendo project is a unique event that brings together Nintendo enthusiasts in Belgium for an exclusive preview of the latest Nintendo products and games.

HEINEKEN is a project that focuses on organizing and hosting events to promote the brand and engage with consumers. The project aims to create unique and memorable experiences for attendees while showcasing the quality and values of the HEINEKEN brand.

The BMW Pure Emotions project is a campaign focused on showcasing the emotional connection between BMW drivers and their vehicles. Through a series of events, content, and experiences, the project aims to highlight the passionate bond that exists between BMW enthusiasts and their cars.

Vaillant voyage en première classe is a luxurious event project that aims to provide a first-class experience to its participants. The project focuses on creating a unique and unforgettable journey filled with opulence and exclusivity.

Sign for my future is a project dedicated to raising awareness about the importance of taking action against climate change. The project aims to empower individuals to make small lifestyle changes that can collectively have a significant impact on the environment.

Think with Google is a project that aims to provide insights, trends, and research for marketers and advertisers. It offers valuable resources such as case studies, articles, and data analysis to help businesses make informed decisions.

Pour la sécurité, Sibelga est toujours "avec" is a project aimed at promoting safety and security measures in the community. Through various advertising and online advertising campaigns, the project raises awareness about the importance of following safety guidelines and precautions in daily life.

The Adobe Creative Meetup is a project aimed at bringing together creative professionals to collaborate, learn, and network. This event provides an opportunity for designers, photographers, and other creatives to come together and share their experiences with Adobe Creative Cloud tools.

BMW Pure Emotions : meer dan louter rijplezier
by THE OVAL OFFICE
Description
The BMW Pure Emotions project is a campaign focused on showcasing the emotional connection between BMW drivers and their vehicles. Through a series of events, content, and experiences, the project aims to highlight the passionate bond that exists between BMW enthusiasts and their cars.
Challenge
One of the challenges faced by the BMW Pure Emotions project was capturing and conveying the deep emotional attachment that BMW owners have towards their vehicles. It was important to find a way to translate these feelings into tangible experiences that would resonate with both current and potential customers.
Solution
To address this challenge, the BMW Pure Emotions project focused on creating immersive events and content that showcased the unique features and driving experience of BMW vehicles. By highlighting the craftsmanship, performance, and design elements of the cars, the project aimed to evoke the emotional connection that drivers have with their BMWs.
Impact
As a result of the BMW Pure Emotions project, there was a noticeable increase in customer engagement and brand loyalty among BMW enthusiasts. The emotional storytelling and immersive experiences helped to strengthen the bond between drivers and the BMW brand, leading to a more connected and loyal customer base.

