The Plan B Overview
The Plan B company is a leading provider of advertising and marketing services based in Saudi Arabia, specifically located in the bustling city of Jeddah. Established in 2012, our team of dedicated pr... Read More
$2 – $9 number of employees
$150/hr - $199/hr hourly rate
$5,000 - $9,999 minimal budget
2012 year founded
Services
5 services offered by The Plan B
Advertising
Brand Activation
Digital Marketing
Marketing
Shopper MarketingReviews
0 reviews for The Plan BPortfolio
3 projects performed by The Plan B
The Shopper Marketing Campaign project involves developing strategic advertising initiatives to target and engage consumers at the point of purchase. This campaign aims to drive brand awareness and increase sales by influencing shoppers' purchasing decisions.
The Saudi Day Social Media Campaign is a project aimed at promoting and celebrating Saudi Arabia's culture, traditions, and achievements through various social media platforms.
Shopper Activation is a strategic marketing project that focuses on driving consumer engagement and purchase intent at the point of sale. It aims to create meaningful connections between brands and consumers, ultimately leading to increased sales and brand loyalty.
Saudi Day Social Media Campaign
by The Plan BDescription
The Saudi Day Social Media Campaign is a project aimed at promoting and celebrating Saudi Arabia's culture, traditions, and achievements through various social media platforms.
Challenge
One of the main challenges of this campaign is to effectively reach and engage with a diverse audience on social media, while also combating any negative stereotypes or misconceptions about Saudi Arabia.
Another challenge is to create compelling content that resonates with the target audience and encourages them to participate in the campaign.
Lastly, measuring the impact and success of the campaign in terms of reach, engagement, and changing perceptions presents its own set of challenges.
Solution
To address these challenges, the campaign will utilize a mix of paid advertising, influencer partnerships, user-generated content, and interactive social media activations to increase visibility and engagement.
By creating a comprehensive content strategy that highlights the diversity and richness of Saudi culture, the campaign aims to dispel myths and foster a more positive perception of the country.
Regular monitoring and analytics tracking will help assess the impact of the campaign and make necessary adjustments to optimize performance and reach.
Impact
The Saudi Day Social Media Campaign is expected to generate increased awareness and appreciation for Saudi culture and achievements among a global audience.
Through meaningful engagement and interaction, the campaign aims to foster cross-cultural understanding and dialogue, ultimately strengthening ties between Saudi Arabia and the rest of the world.
By showcasing the vibrant and dynamic aspects of Saudi society, the campaign hopes to inspire pride and support for the country and its people on a global scale.