TOTEM agency Overview
TOTEM agency is a premier full-service creative agency based in the heart of Lithuania, Vilnius. Established in 2011, our team of talented professionals is dedicated to helping businesses of all sizes... Read More
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5 projects performed by TOTEM agency
Luminor @EBIT conference 20/21 is a project aimed at showcasing the latest advancements in technology and innovation within the financial industry. The conference will bring together thought leaders, industry experts, and innovators to discuss the challenges and opportunities facing the sector.

KALNAPILIS Blind Tastings is a unique project aimed at challenging participants to test their beer knowledge through blind taste tests in a fun and interactive setting.

NIVEA is a project that focuses on creating various advertising campaigns for the NIVEA brand. The goal of the project is to increase brand awareness and promote NIVEA products through strategic marketing initiatives.

The Libresse lottery campaign is a promotional initiative aimed at engaging customers and increasing brand awareness for Libresse products. The campaign offers customers the chance to win exciting prizes by purchasing specific Libresse products and entering the unique codes found on the packaging.

Hellmann’s Easter Campaigns is a marketing project aimed at promoting the brand during the Easter season. The project includes various advertising initiatives, copywriting services for creating compelling content, video production for engaging visuals, and social media strategies for reaching a wider audience.

Libresse lottery campaign
by TOTEM agency
Description
The Libresse lottery campaign is a promotional initiative aimed at engaging customers and increasing brand awareness for Libresse products. The campaign offers customers the chance to win exciting prizes by purchasing specific Libresse products and entering the unique codes found on the packaging.
Challenge
The challenge for the Libresse lottery campaign was to create a compelling incentive for customers to purchase Libresse products and participate in the campaign. Additionally, the campaign needed to effectively communicate the entry process and prize details to ensure customer engagement.
Solution
To address these challenges, the campaign utilized targeted advertising and copywriting strategies to create a sense of excitement and urgency around the lottery promotion. Clear and concise messaging was developed to explain the entry process and highlight the attractive prizes available to customers.
Impact
The Libresse lottery campaign successfully increased brand visibility and product sales, with a significant uptick in customer participation and engagement. The campaign also helped to strengthen customer loyalty and brand affinity by offering a fun and rewarding experience for consumers.

