TRUFFLE BAY Brand Strategy & Design Overview
TRUFFLE BAY is a leading brand strategy and design company based in Munich, Germany. Established in 2009, our team of experts is dedicated to creating innovative and impactful solutions for businesses... Read More
Services
30 services offered by TRUFFLE BAY Brand Strategy & DesignReviews
10 reviews for TRUFFLE BAY Brand Strategy & DesignThe agency had to update the CD and brand-positioning of a worldwide active company with more than 3.000 employees The top knowledge that has been transferred with the completely integrated story and a certain sense of humour. Top brand - top positioning - top agency.
Define a new brand identity with guidelines for CD and CI Quick understanding of the background and the goals, very creative ideas, great design work, fun to work with
develop positioning for a new corporate brand strong expertise and guidance, yet very pragmatic in collaboration and execution
The objective was to develop and communicate a convincing new positioning for the Hoffmann Group against the background of a new corporate strategy, including the redefinition of the corporate purpose and values. The intensive analysis of the company's business model, the deep understanding of the corporate strategy and culture, and the overall very high quality standards, all of which led to an excellent outcome.
The objective was the development of a brand positioning, corporate story and, derived from this, a corporate language guideline as the strategic basis for a comprehensive modernization of our brand identity and brand appearance in the context of our refined strategic approach. Within a very quick, efficient and creative process, Truffle Bay was able to develop a deep understanding of our company and our way of thinking and to translate this into a clear, relevant, authentic and catchy brand idea and positioning as well as a new and concise corporate story, which lay a powerful foundation for ... Read More
To create a new CI and most importantly a new Positioning Model after the carve-out from a stock-listed Company. The combination of competence level, creativity and professional appearance within a highly critical time schedule.
Brand development and positioning for Europe Deep insights and knowledge about brands and how to position them, asking the right questions within the analysis, offering alternatives in how to position the brand always under the perspective of the customer
Following the split of GETEC into two companies and with the aim of making GETEC's strategic development visible in an eye-catching way, it had become necessary to develop a new GETEC brand that clearly distinguishes itself from its sister company of the same name. Truffle Bay provided professional and creative support for this process in terms of both content (brand positioning and claim) and design (corporate design). The result of our collaboration is absolutely convincing. Our new brand promise "We have the energy for more" sums up what we stand for and is visualised absolutely aptly by t... Read More
We needed to refresh some of our brands and we needed some new brands. Developing new brand identies and corporate designs including communication and tone of voice guidelines Their analytic approach (very broad and deep understanding of our market, our clients´ needs) combined with their creativity AND they always delivered on time!!
Development of new corporate design, new logo, new positioning. Open and honest dialogue, structured approach, thinking out of the box.
Portfolio
7 projects performed by TRUFFLE BAY Brand Strategy & Design
Vonovia – Zeit, wohnen neu zu denken is a project focused on reimagining the concept of living spaces. It aims to address the challenges faced by residents in urban areas and provide innovative solutions for modern living.

Jelbi – Die neue Marke für Mobilität in Berlin is a project aimed at revolutionizing the way people move around the city of Berlin. By providing a comprehensive and integrated mobility solution, Jelbi seeks to make transportation more efficient, convenient, and sustainable for residents and visitors alike.

The Aqseptence Group – Rebranding project aims to enhance the visibility and recognition of the company within the industry by repositioning its brand image and messaging.

LEDVANCE – Markenentwicklung is a project focused on the development of the LEDVANCE brand. Through strategic marketing and branding efforts, the project aims to enhance the brand's visibility and reputation in the market.

Loo&Me is a unique project that aims to revolutionize public toilets by adding a fun element to the experience. By incorporating interactive features and engaging designs, we aim to make the often mundane task of using a public restroom more enjoyable for users.

The Bilfinger – Rebranding project is a comprehensive initiative aimed at revitalizing the brand image of the company. The goal is to modernize and streamline the visual identity and messaging of Bilfinger, a leading engineering and industrial services provider.

Körber Digital – Markenentwicklung is a project focused on developing and enhancing brand identity in the digital landscape. It aims to create a strong and recognizable brand presence that resonates with target audiences and drives business growth.

