U-Matik Overview
U-Matik is a cutting-edge advertising agency based in the bustling city of Amsterdam, Netherlands. Established in 2022, our team of creative professionals is dedicated to helping businesses thrive in ... Read More
Services
29 services offered by U-MatikReviews
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6 projects performed by U-Matik
Heineken | Perfect getapt is het lekkerst is a marketing project focused on promoting the perfect pouring of Heineken beer for the best taste experience. The project aims to educate consumers on the importance of a perfectly poured beer and how it enhances the overall drinking experience.

Louvre Abu Dhabi | Manifesto film is a project that aims to showcase the beauty and cultural significance of the Louvre Abu Dhabi museum through a compelling and visually stunning short film.

Rijksoverheid | We kunnen weer genieten is a project aimed at promoting and encouraging the public to safely enjoy recreational activities once again after the challenges posed by the COVID-19 pandemic.

Lidl, Lente met Delicieux is a project aimed at promoting and showcasing the seasonal delicacies available at Lidl stores. The project focuses on highlighting the fresh and delicious products that are available during the spring season.

Das nou Drenthe is a project aimed at promoting the culture and heritage of the Drenthe region in the Netherlands. Through various forms of media such as advertising, video production, online advertising, and photography, the project showcases the beauty and uniqueness of Drenthe to a wider audience.

Kornuit, de jongste van Grolsch, is a project aimed at reaching a younger audience and creating a sense of community among beer enthusiasts. This initiative involves creating new and innovative products, events, and experiences that resonate with the millennial and Gen Z demographics.

Kornuit, de jongste van Grolsch
by U-Matik
Description
Kornuit, de jongste van Grolsch, is a project aimed at reaching a younger audience and creating a sense of community among beer enthusiasts. This initiative involves creating new and innovative products, events, and experiences that resonate with the millennial and Gen Z demographics.
Challenge
One of the main challenges faced by Kornuit was breaking through the noise in a crowded market and connecting with a younger audience that often has a preference for craft beer and smaller, independent breweries. Additionally, standing out from competitors in a saturated industry posed a challenge.
Solution
To address these challenges, Kornuit focused on creating unique and engaging marketing campaigns, collaborating with influencers, and leveraging social media to reach a wider audience. The brand also prioritized sustainability, quality ingredients, and transparency to appeal to younger consumers.
Impact
Since its inception, Kornuit has seen a significant increase in brand awareness and engagement among the target demographic. The project has successfully connected with younger consumers, established a loyal following, and positioned itself as a key player in the beer industry. Additionally, Kornuit's focus on sustainability and community involvement has garnered positive attention and helped differentiate the brand from competitors.

