Vidda Digital BV Overview
Vidda Digital BV is a dynamic and innovative digital marketing agency located in the bustling city of Rotterdam, Netherlands. Founded in 2018, our team of talented professionals is dedicated to helpin... Read More
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4 projects performed by Vidda Digital BV
The Future-proof corporate website voor Van Oord project aims to create a modern and innovative online platform for the renowned dredging and marine contractor. The website will showcase Van Oord's expertise, projects, and sustainable practices to enhance their online presence and attract new clients.

The project involves the development of a new corporate website for FrieslandCampina, a leading dairy cooperative based in the Netherlands. The website aims to showcase the company's products and services, share its sustainability initiatives, and provide a platform for engaging with stakeholders.

Urban Arrow is a multi-language B2B platform that connects businesses with advertising opportunities in various urban environments. The platform aims to help businesses reach their target audience in a cost-effective and efficient manner.

CCS - Customer Journey based Website & Integration is a project aimed at enhancing the online customer experience through seamless integration and optimization. The goal is to create a website that guides customers through their journey with personalized content and services.

Nieuwe corporate website voor FrieslandCampina
by Vidda Digital BV
Description
The project involves the development of a new corporate website for FrieslandCampina, a leading dairy cooperative based in the Netherlands. The website aims to showcase the company's products and services, share its sustainability initiatives, and provide a platform for engaging with stakeholders.
Challenge
One of the main challenges of this project is to create a user-friendly and visually appealing website that effectively communicates FrieslandCampina's brand identity and values. Additionally, the website needs to be optimized for mobile devices and accessible to a global audience.
Another challenge is to integrate various content types, such as videos, infographics, and articles, in a cohesive manner that enhances the overall user experience and encourages engagement with the site.
Ensuring that the website complies with data privacy regulations and security standards is also a key challenge that needs to be addressed during the development process.
Solution
To address these challenges, the project team will collaborate with FrieslandCampina's marketing and communications departments to gather insights and requirements for the website. A user-centered design approach will be adopted to create a seamless and intuitive user experience.
The website will be built using responsive design techniques to ensure compatibility across various devices and screen sizes. Content management systems and analytics tools will be integrated to streamline content creation and track user engagement metrics.
Regular testing and feedback sessions will be conducted to identify and address any usability issues or performance bottlenecks, ensuring a high-quality end product that meets the needs of FrieslandCampina and its stakeholders.
Impact
The new corporate website for FrieslandCampina is expected to enhance the company's online presence and brand visibility, attracting new customers and partners. It will provide a centralized platform for sharing company news, updates, and insights, strengthening FrieslandCampina's connection with its audience.
Improved accessibility and user experience on the website will lead to increased engagement and interaction, driving higher conversion rates and customer satisfaction. The website's compliance with data protection regulations will instill trust and confidence in visitors, enhancing FrieslandCampina's reputation as a responsible and ethical organization.
Overall, the project is set to have a positive impact on FrieslandCampina's digital marketing efforts, contributing to its long-term growth and success in the competitive dairy industry.

