Akima Media GmbH Overview
Akima Media GmbH is a leading advertising and content marketing agency based in Munich, Germany. Founded in 1995, our team of experienced professionals is dedicated to providing innovative and effecti... Read More
Services
21 services offered by Akima Media GmbHReviews
10 reviews for Akima Media GmbHThe agency generated earned coverage for the company. Akima was extremely proactive and self-starting.
Erhöhung der Bekanntheit, gezielte Kommunikation zu Kernthemen und Positionierung auf dem deutschen Markt (Thought Leadership, Bekanntheit, Always-on-PR) Die persönliche Zusammenarbeit mit dem Akima-Team hat uns immer Spaß gemacht. Die Kooperation war auf Augenhöhe, unkompliziert und angenehm.
Die Agentur hat uns geholfen, unsere PR deutlich zu steigern. Sowohl quantitativ als auch qualitativ. Die Menschen bei Akima sind super. Sehr freundlich, sehr aufmerksam und sehr professionell.
Klassische Pressearbeit (Pressemitteilungen, Themenpitches an IT- und Wirtschaftspresse, Fachartikel, Statements) in der DACH-Region. Aber hin und wieder auch andere Themen (zielgenaue Anzeigen, Veranstaltungen, etc). Der Team Spirit und die "Can do"-Mentalität - die Zusammenarbeit macht Spaß und ist erfolgreich
Unternehmen und Produkte bekannt zu machen und die Awareness zu steigern! Ganz einfach zu beantworten: Die Zusammenarbeit mit allen Mitarbeitern! Gefolgt vom Ideenreichtum und proaktivem Vorgehen! :-)
Die Agnetur unterstützt uns regelmäßig bei der Content-Erstellung, wie beispielsweise Fachbeiträge für die IT-Presse oder Whitepaper. Mit den Ergebnissen sind wir sehr zufrieden. Der hervorragende Output und die super Ergebnisse
Umfangreiche Zusammenarbeit in den Bereichen Kommunikation, Öffentlichkeitsarbeit und Content Marketing. Zusammenarbeit auf Augenhöhe, Eigeninitiative, Motivation der Mitarbeiter, Qualität der Arbeit
Akima unterstützt uns in der PR Arbeit und verschiedenen anderen Projekten zur Contenterstellung. Offene Diskussionen, eigener Input... eine Partnerschaft auf Augenhöhe.
Increase the brand awareness of NetApp in Germany Great knowledge of the german media landscape and ability to write the stories tat resonate with nmedia and market
Akima hat bei der Firmen und CEO Positionierung und bei Artikeln geholfen. Zudem genoss ich ein Media Training. Die Offenheit für Neues und mein Projekt zum Erfolg zu machen - geht nicht, gibt es nicht bei Akima. Die Leute sind Experten durch und durch.
Portfolio
6 projects performed by Akima Media GmbH
The Umfrage zur Financial Services Industry (FSI) project is a comprehensive survey aimed at gathering insights and data on the financial services industry. It focuses on various aspects of the industry such as customer preferences, market trends, and regulatory challenges.

The Thought Leadership Kampagne Ethical AI project is focused on promoting ethical practices in the development and use of artificial intelligence technology. Through various initiatives and campaigns, the project aims to raise awareness and encourage discussion on the importance of ethical AI.

Our project, Kundenreferenzen zur Lead Generierung, focuses on using customer references to generate leads for businesses. By showcasing the positive experiences of past clients, we aim to attract new potential customers and increase sales.

The CEO-Positionierung für Atos Schweiz project focuses on enhancing the visibility and reputation of Atos Switzerland's CEO in the industry. The project aims to establish the CEO as a thought leader and influencer in the technology sector.

The Account Based Marketing-Kampagne project is a strategic marketing initiative that focuses on targeting specific high-value accounts to drive personalized marketing campaigns for increased engagement and conversion rates.

Media Training is a program designed to equip individuals with the skills and knowledge needed to effectively navigate the media landscape. Participants will learn how to communicate effectively with the press, handle tough questions, and leverage media opportunities to their advantage.

Account Based Marketing-Kampagne
by Akima Media GmbH
Description
The Account Based Marketing-Kampagne project is a strategic marketing initiative that focuses on targeting specific high-value accounts to drive personalized marketing campaigns for increased engagement and conversion rates.
Challenge
One of the main challenges faced by businesses is the ability to effectively reach and engage their target accounts in a saturated market. Traditional marketing tactics often lack the personalization needed to resonate with key decision-makers.
Furthermore, identifying and prioritizing key accounts can be a time-consuming process, leading to wasted resources on accounts that may not yield high returns.
Lastly, measuring the success and ROI of traditional marketing campaigns can be difficult, making it challenging for businesses to track the impact of their efforts on specific accounts.
Solution
The Account Based Marketing-Kampagne project offers a solution by leveraging data-driven insights to identify and prioritize high-value accounts that are most likely to convert. By tailoring marketing campaigns to address the specific needs and pain points of these accounts, businesses can increase engagement and drive conversions.
Through targeted advertising, personalized messaging, and strategic public relations efforts, businesses can effectively reach key decision-makers within their target accounts and nurture relationships for long-term success.
By measuring key performance indicators and analyzing the impact of each campaign on target accounts, businesses can optimize their marketing strategies for more effective results and a higher ROI.
Impact
The Account Based Marketing-Kampagne project has a significant impact on businesses by driving higher engagement rates, increased conversion rates, and improved ROI on marketing efforts. By focusing on personalized marketing campaigns for key accounts, businesses can build stronger relationships and drive long-term growth.
By aligning advertising, marketing, online advertising, and public relations efforts towards target accounts, businesses can enhance brand visibility and credibility within their target market segments, leading to increased brand awareness and customer loyalty.
Overall, the Account Based Marketing-Kampagne project offers a comprehensive and strategic approach to marketing that delivers tangible results for businesses looking to drive growth and success in a competitive market.

