Brand New Day Asia Overview
Brand New Day Asia is a leading creative agency based in the vibrant city of Bangkok, Thailand. Established in 2007, our team of talented professionals specializes in providing a wide range of service... Read More
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10 projects performed by Brand New Day Asia
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The Singha Estate Brand Identity project aims to establish a strong and cohesive visual identity for the Singha Estate brand, a leading real estate developer in Thailand. The brand identity will reflect the company's values, vision, and commitment to excellence.

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The Nestle Ice Cream Packaging - Extreme Nama Orange is a vibrant and exciting packaging design for a new line of ice cream products. The packaging features bold orange colors and eye-catching graphics that perfectly capture the essence of the delicious Nama Orange flavor.

Singha Estate Brand Identity
by Brand New Day Asia
Description
The Singha Estate Brand Identity project aims to establish a strong and cohesive visual identity for the Singha Estate brand, a leading real estate developer in Thailand. The brand identity will reflect the company's values, vision, and commitment to excellence.
Challenge
One of the main challenges of the project is to create a brand identity that is both modern and timeless, while also reflecting the company's long history and reputation in the real estate industry. Another challenge is to ensure that the brand identity is consistent across all communication channels and touchpoints.
Solution
The solution involves conducting thorough research on the company's history, values, and target audience to inform the design process. A team of experienced designers will work closely with the Singha Estate team to develop a brand identity that resonates with stakeholders and reflects the company's core values. The brand identity will be implemented across all communication materials, including website, marketing collateral, and signage.
Impact
By establishing a strong and cohesive brand identity, Singha Estate will be able to differentiate itself in a competitive market, build brand recognition, and strengthen its reputation as a trusted real estate developer. The new brand identity will also help attract new customers, partners, and investors who align with the company's values and vision.

