Focus Media Overview
Focus Media is a leading advertising and social media company based in Lebanon, specifically in the vibrant city of Aalay. With a foundation built on creativity, innovation, and a strong passion for h... Read More
Services
8 services offered by Focus MediaReviews
0 reviews for Focus MediaPortfolio
5 projects performed by Focus Media
The GREE OOH Campaign 2019 is an outdoor advertising project aimed at increasing brand awareness and visibility for the company. With this campaign, GREE seeks to reach a wider audience and promote their products and services in a creative and impactful way.

The JUTON Campaign OOH 2019 is a project focused on creating an outdoor advertising campaign to promote a specific product or service. The campaign utilizes various out-of-home advertising mediums such as billboards, transit ads, and street furniture to reach a wide audience.

The Lamis Touri Campaign OOH 2019 is an outdoor advertising project aimed at promoting a new tourist destination. Through a strategic out-of-home advertising campaign, the project seeks to increase awareness and attract visitors to the destination.

The GREE OOH Campaign 2018 is an outdoor advertising project aimed at promoting the brand and increasing awareness among the target audience. The campaign will utilize various out-of-home advertising mediums to reach a wide audience and make a lasting impression.

The Fly Baghdad Campaign OOH 2018 is a marketing initiative aimed at promoting travel to Baghdad, Iraq through out-of-home advertising. The campaign utilizes billboards, bus shelters, and other outdoor media to reach a wide audience and generate interest in visiting the city.

Fly Baghdad Campaign OOH 2018
by Focus Media
Description
The Fly Baghdad Campaign OOH 2018 is a marketing initiative aimed at promoting travel to Baghdad, Iraq through out-of-home advertising. The campaign utilizes billboards, bus shelters, and other outdoor media to reach a wide audience and generate interest in visiting the city.
Challenge
One of the main challenges of the campaign is overcoming negative perceptions and stereotypes about Baghdad as a travel destination. Additionally, attracting tourists to a region that has recently experienced political instability and conflict can be difficult.
Solution
The Fly Baghdad Campaign OOH 2018 addresses these challenges by highlighting the city's rich history, culture, and attractions. The outdoor advertising showcases iconic landmarks, delicious cuisine, and welcoming locals to entice potential visitors. Additionally, the campaign partners with travel agencies and airlines to offer special promotions and deals.
Impact
By raising awareness of Baghdad as a tourist destination and showcasing its positive attributes, the Fly Baghdad Campaign OOH 2018 aims to increase tourism and stimulate the local economy. The campaign also helps to improve the city's image on a global scale and promote cultural exchange between visitors and residents. Overall, the impact of the campaign is measured by an increase in tourist arrivals and positive feedback from travelers.

