Marken House Overview
Marken House is a leading marketing and advertising agency based in Germany, specifically in the bustling city of Hamburg. Established in 2014, we have quickly become known for our innovative and cutt... Read More
$2 – $9 number of employees
$50/hr - $99/hr hourly rate
$40,000 - $49,999 minimal budget
2014 year founded
Services
21 services offered by Marken House
Advertising
Corporate Advertising
Creative
Branding
Design
Naming
Brand Creation
Brand Positioning
Brand Naming
Brand Design
Brand Identity
Brand Strategy
Event
SEO
SEO Audit
Illustration
Corporate Design
Packaging Design
Innovation Consulting
Natural Language Processing
ConsultingReviews
1 reviews for Marken HouseDie Zusammenarbeit mit MarkenHouse ist besonders - kreativ, flexibel und vor allem menschlich. MarkenHouse ist während des gesamten Prozesses stets zielstrebig und auf das beste Ergebnis bedacht. undefined
Portfolio
6 projects performed by Marken House
Brand Launch der neuen Hacker-Pschorr Natur Radler is an exciting new project focused on launching a new natural radler beer by Hacker-Pschorr. This project aims to introduce consumers to a refreshing and delicious beverage that combines the traditional beer with natural ingredients for a unique flavor experience.
The Brand Relaunch Adelholzener Limonaden project involves revitalizing the marketing and branding strategy for Adelholzener's line of lemonade products. This includes updating packaging, messaging, and positioning in the market to attract a younger demographic and increase sales.
The Brand Relaunch project for the beer brand Johann Auer aims to revitalize and modernize the brand in order to reach a newer and younger audience while maintaining its loyal customer base.
The Corporate Design Landesgartenschau Höxter 2023 project aims to create a cohesive and visually appealing branding for the upcoming garden show in Höxter, Germany. This branding will be used across various promotional materials such as signage, merchandise, and online platforms to create a unified look and feel for the event.
The Brand Relaunch der Marke Valencia project aims to revitalize and reposition the Valencia brand in the market. This project will involve a comprehensive analysis of the brand's current positioning, identifying key challenges and opportunities for improvement.
The project Brand Relaunch der Biermarke Auerbraeu aims to revitalize and reposition the Auerbraeu beer brand in the market. With a focus on modernizing the brand image and enhancing its appeal to a contemporary audience, the relaunch will involve strategic marketing efforts and product innovation.
Brand Relaunch der Biermarke Auerbraeu
by Marken HouseDescription
The project Brand Relaunch der Biermarke Auerbraeu aims to revitalize and reposition the Auerbraeu beer brand in the market. With a focus on modernizing the brand image and enhancing its appeal to a contemporary audience, the relaunch will involve strategic marketing efforts and product innovation.
Challenge
One of the main challenges faced by the Auerbraeu brand is outdated branding and a lack of relevance in a competitive market. Additionally, changing consumer preferences and an evolving beer landscape present challenges in capturing and retaining market share.
Solution
The solution involves a comprehensive rebranding strategy that includes updated packaging design, messaging, and marketing campaigns to resonate with target consumers. Additionally, introducing new beer variants and flavors to appeal to a wider audience will help differentiate the brand in the market.
Impact
The relaunch of the Auerbraeu brand is expected to have a positive impact on brand perception, market positioning, and sales performance. By aligning with current consumer trends and preferences, the brand will be better positioned to compete effectively in the beer market and drive growth and profitability.