Constant Overview
Constant is a leading advertising and marketing agency based in the vibrant city of Hong Kong, on the bustling Hong Kong Island. Established in 2012, Constant has quickly become known for its innovati... Read More
Services
17 services offered by ConstantReviews
1 reviews for ConstantThe Constant team developed our consumer brand from concept to design and launch. They are a very unique team. The senior team and founders of the agency are on top of our projects. The rest of the team are also very good at what they do and know how to have fun!
Portfolio
10 projects performed by Constant
Wellness Business & Brand Development is a project aimed at helping wellness businesses establish a strong brand and increase their market visibility. We provide strategic guidance and support to ensure that businesses in the wellness industry can reach their full potential and stand out in a competitive market.

Building and growing a homeware brand is a creative and challenging project that involves designing, manufacturing, and marketing home decor products. This project aims to establish a unique brand identity in the competitive homeware industry and attract a loyal customer base.

Creating a new home textile brand from scratch involves developing a unique concept, designing products that stand out in the market, and establishing a strong brand identity. This project will focus on creating high-quality, stylish and functional home textiles that cater to the needs and preferences of modern consumers.

Turning a B2B materials science company B2C involves the transformation of a business model from catering to other businesses to directly serving consumers. This strategic shift requires a comprehensive reevaluation of marketing strategies, product offerings, and customer engagement tactics.

Our 'mental wellness' members club is designed to provide a supportive community for individuals seeking to improve their mental health and well-being. Members will have access to resources, workshops, and support groups to help them navigate the challenges of mental health issues.

The project "Modernizing Tea Seed Oil for the West" aims to introduce the benefits of tea seed oil to a Western audience, showcasing its uses in cooking, skincare, and more.

The project "Make authentic dumplings accessible in Europe" aims to introduce traditional Asian dumplings to a wider audience in Europe. Through photography and storytelling, we showcase the rich cultural and culinary heritage behind these delicious parcels of joy.

Our project aims to modernize a traditional Chinese medicine brand, bringing it into the contemporary market while preserving its cultural heritage.

The project "Telling a locally relevant story of a global brand" focuses on creating compelling narratives that resonate with the target audience in specific regions. By tailoring the brand message to local customs, traditions, and values, the aim is to strengthen brand awareness and loyalty on a global scale.

Authentic storytelling through lifestyle campaigns is a project that focuses on creating genuine and relatable narratives through advertising. By incorporating real-life experiences and emotions into marketing campaigns, brands can connect with their target audience on a deeper level.

Make authentic dumplings accessible in Europe
by Constant
Description
The project "Make authentic dumplings accessible in Europe" aims to introduce traditional Asian dumplings to a wider audience in Europe. Through photography and storytelling, we showcase the rich cultural and culinary heritage behind these delicious parcels of joy.
Challenge
One of the main challenges we face is the lack of awareness and accessibility of authentic dumplings in Europe. Many people are unfamiliar with the diverse varieties of dumplings and the traditional methods of preparation.
Another challenge is the misconception that dumplings are difficult to make at home, leading to a reliance on pre-packaged or frozen options that do not capture the true essence of this beloved dish.
Additionally, the lack of representation and visibility of authentic dumplings in mainstream culinary spaces makes it difficult for consumers to experience the true flavors and textures of this cultural delicacy.
Solution
Through our photography services, we aim to visually showcase the beauty and complexity of traditional dumplings, highlighting the craftsmanship and expertise that goes into making each dumpling by hand.
We provide step-by-step guides and recipes to empower individuals to make their own authentic dumplings at home, demystifying the process and encouraging experimentation with different fillings and folding techniques.
By collaborating with local Asian restaurants and food vendors, we create opportunities for consumers to taste and experience a wide range of authentic dumplings, promoting cultural exchange and appreciation.
Impact
Our project aims to foster a greater appreciation for traditional Asian cuisine and promote cultural diversity in the culinary landscape of Europe. By making authentic dumplings more accessible, we hope to spark curiosity and inspire a sense of connection to different food traditions.
Through our efforts, we aim to empower individuals to explore new flavors and cooking techniques, fostering a sense of creativity and exploration in the kitchen. Ultimately, we seek to create a more inclusive and diverse food culture in Europe, one dumpling at a time.
By highlighting the stories and traditions behind each dumpling, we aim to celebrate the craftsmanship and creativity of the individuals who keep these culinary traditions alive, preserving a piece of cultural heritage for future generations to enjoy.

