Build Momentum Overview
Build Momentum is a leading full-service creative agency located in Indonesia, specifically in West Jakarta. Established in 2015, we have quickly become a go-to agency for all of your advertising, mar... Read More
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5 projects performed by Build Momentum
The Rebranding for LightMeal project aims to revamp the image of the restaurant by updating its branding and marketing strategies. The goal is to attract a younger demographic and increase overall brand recognition in the competitive food industry.

Medifit New Brand Identity is a project aimed at rebranding a healthcare and fitness company to better reflect their values and services. The goal is to create a fresh and modern brand identity that will appeal to a wider audience and help the company stand out in a competitive market.

The MaiCha Brand Development Project is aimed at enhancing the brand identity and market presence of a traditional tea company. The project will focus on creating a modern and appealing image for the brand while retaining its authentic heritage.

The Rebranding project for Rumah Sakit Sumber Waras Cirebon aims to modernize and revitalize the hospital's branding and image in order to attract more patients and improve its overall reputation.

The Rebranding for LGS Men's Apparel project aims to give the brand a fresh and modern identity that will appeal to a wider audience. This includes updating the logo, packaging, and marketing materials to better reflect the company's values and target market.

Medifit New Brand Identity
by Build Momentum
Description
Medifit New Brand Identity is a project aimed at rebranding a healthcare and fitness company to better reflect their values and services. The goal is to create a fresh and modern brand identity that will appeal to a wider audience and help the company stand out in a competitive market.
Challenge
One of the main challenges of this project is to maintain the company's existing brand equity while also introducing new elements that will attract new customers. Another challenge is to ensure that the new brand identity is cohesive and consistent across all touchpoints, from the website to marketing materials.
Solution
The solution involves conducting thorough research on the target market and competitors to identify key trends and opportunities. A new brand strategy will be developed, including a new logo, color palette, typography, and messaging. The new brand identity will be rolled out gradually, with input from key stakeholders and customers.
Impact
The rebranding effort is expected to have a positive impact on the company's reputation and bottom line. By creating a more appealing and cohesive brand identity, Medifit will be able to attract new customers and retain existing ones. The project will also help differentiate the company from competitors and position it as a leader in the healthcare and fitness industry.
