Critical Mass Overview
Critical Mass is a leading digital agency based in the heart of London, specializing in providing top-notch advertising, social media, design, user experience (UX/UI), web development, and web design ... Read More
$50 – $249 number of employees
$200/hr - $299/hr hourly rate
$20,000 - $29,999 minimal budget
1996 year founded
Services
35 services offered by Critical Mass
Advertising
Branding
Copywriting
Technical Writing
Design
Web Development
Advertising Campaign
Brand Awareness
Brand Creation
Brand Identity
Brand Strategy
Digital Marketing
Digital Transformation
Immersive Experience
Growth Marketing
Inbound Lead Generation
Growth Hacking
Marketing
Marketing Research
Omnichannel Marketing
Instagram Advertising
Social Media
Digital Design
Photography
User Experience (UX/UI)
User Experience
Ecommerce
eCommerce Design
Innovation Consulting
Product Design
Software Architecture
Web Analytics
Web Design
Website Revamping
ConsultingReviews
0 reviews for Critical MassPortfolio
5 projects performed by Critical Mass
Quick Reactions is a social media project designed for INFINITI Global to enhance engagement and increase brand awareness across various platforms. The project aims to deliver timely and relevant content to the target audience, driving valuable interactions and conversations.
Falling for Milk is a project aimed at promoting the benefits of dairy products and encouraging a healthy lifestyle. Through engaging content and informative posts, we strive to educate our audience on the importance of incorporating milk and dairy into their diet.
The INFINITI QX60 Social Media Campaign for Korea aims to increase brand awareness and engagement among the Korean target audience through creative and tailored social media content.
The Willow Biosciences 2020 Rebrand project is a strategic initiative to revitalize and modernize the brand image of the company. This rebrand aims to better reflect the innovative and cutting-edge nature of Willow Biosciences in the biotechnology sector.
BMW Build Your Own is an interactive project that allows users to customize their dream BMW vehicle from the ground up. From choosing the model, exterior color, interior features, and performance upgrades, users have full control over creating their ideal luxury car.
INFINITI QX60 Social Media Campaign for Korea
by Critical MassDescription
The INFINITI QX60 Social Media Campaign for Korea aims to increase brand awareness and engagement among the Korean target audience through creative and tailored social media content.
Challenge
The challenge lies in overcoming cultural and language barriers to effectively communicate the brand message and resonate with the Korean audience in a crowded social media landscape.
Additionally, standing out in a competitive market and capturing the attention of potential customers amidst numerous other automotive brands presents a significant challenge.
Furthermore, reaching a specific target demographic within the Korean market and fostering brand loyalty pose unique challenges that need to be addressed in the campaign.
Solution
Our solution involves conducting in-depth market research to understand the preferences and behaviors of the Korean audience, allowing us to create culturally relevant and engaging social media content.
We will collaborate with local influencers and leverage popular Korean social media platforms to increase brand visibility and credibility among the target audience.
Through a strategic and data-driven approach, we will optimize the campaign for maximum reach and impact, ultimately driving brand awareness and customer engagement.
Impact
The INFINITI QX60 Social Media Campaign for Korea is expected to result in increased brand visibility, engagement, and market share in the competitive Korean automotive market.
By effectively reaching and resonating with the target audience, the campaign will drive brand loyalty, ultimately leading to an increase in sales and brand advocacy in Korea.
The campaign's success will be measured through key performance indicators such as engagement rates, reach, and conversion metrics, providing valuable insights for future marketing strategies.